Lazada Help Center Improvement
The Lazada Help Center has been my project since I began my career in Lazada. Our goal is not just improve the content and make it easy to digest but to make it easy to navigate, user-friendly and align with the branding.
Customer Help Center
Seller Help Center
Lazada has two (2) help centers—one for Customers and another for Sellers. I handled updating the content and visuals for the help center. This includes the UI and UX of the page.
During special events, big sales or force majeure, I update the banner to make it easier for Lazada clients to see special announcements.
* As there is a new handler of the Help Centers, please know that there may be changes to some of the content of the articles based on the changing guidelines of Lazada Philippines. However, the company is still using the design that I created for these Help Center pages. (including the banners and some icons on its categories)
Customer Help Center
Together with a team that I co-managed, we built the Help Center that made its information easily accessible by adding a list of contents that they customers can click if it is specifically based on what they are looking for.
Since most customers use the app, we built a short, straightforward, and cohesive interface based on Lazada's brand style to give the customers a good navigating experience.
We also digitized tables to highlight important information better.
Seller Help Center
Seller Help Center is similar to the Customer Side. However, we based the tone of the language according to the strategy of the company for sellers.
Transformed complicated instructions into bite-sized content to empower the Sellers to get Fast Resolution.
See sample content
* As there is a new handler of the Help Centers, please know that there may be changes to some of the content of the articles based on the changing guidelines of Lazada Philippines. On the other hand, the articles presented below have little to no changes based on my original design and content for these Help Centers.